Hey Bubba is an AI back-office automation platform for carriers. From dispatch and load management to driver communication, broker operations, documentation and DOT compliance, Bubba automates the day-to-day work of trucking companies — from owner-operators to enterprise fleets.
With TruckX, Bubba draws on ELD and asset-tracking data to match loads to available trucks, answer customer location requests automatically, and keep Hours of Service constraints enforced at the point of booking. Booked loads flow into automated documentation, compliance records and invoicing.
Hey Bubba integrates communication channels, telematics and load boards into a single automated workflow. It searches for load opportunities continuously, evaluates rates and routes, contacts brokers by phone, email or text to negotiate, and then handles the paperwork, invoicing and compliance documentation that follows — for one truck or a thousand.
Frequently Asked Questions (FAQs)
What does the Hey Bubba API provide?
Back-office automation for carriers: load search, broker negotiation, booking, freight documentation, check calls and compliance workflows.
How does Hey Bubba benefit TruckX users?
Can Hey Bubba communicate with brokers?
Yes. It calls, emails and texts brokers to negotiate rates and confirm bookings in real time.
